TEDxPSU
Conference identity for TEDxPSU’s 2024 conference, “On the Horizon”
BRANDING PUBLICATION ART DIRECTION
What is this?
TEDxPSU is Penn State University’s yearly, locally-organized TEDx conference. Since 2010, TEDxPSU has brought together thousands of innovative individuals from the Penn State community and the world. TEDxPSU’s 2024 conference, “On the Horizon,” addressed the issues of tomorrow, from socio-political polarization to the emergence of artificial intellegence.
COLLABORATORS
Sara Meola & Dustin Sites
Crafting the identity
The conference identity merges data visualization imagery with the hues of a sunrise, symbolizing the convergence of diverse, data-driven, and forward-thinking ideas. The 2024 conference aimed to inspire, engage, and spark meaningful conversations that pave the way for a collective and promising future.
Bringing it to life
Once we nailed down the logo and main visuals, we conceptualized and created a robust set of deliverables for the conference, including a program, participant badges, logo animation, and stage design.
TEDxPSU
Conference identity for TEDxPSU’s 2024 conference, “On the Horizon”
BRANDING PUBLICATION ART DIRECTION
What is this?
TEDxPSU is Penn State University’s yearly, locally-organized TEDx conference. Since 2010, TEDxPSU has brought together thousands of innovative individuals from the Penn State community and the world. TEDxPSU’s 2024 conference, “On the Horizon,” addressed the issues of tomorrow, from socio-political polarization to the emergence of artificial intellegence.
COLLABORATORS
Sara Meola & Dustin Sites
Crafting the identity
The conference identity merges data visualization imagery with the hues of a sunrise, symbolizing the convergence of diverse, data-driven, and forward-thinking ideas. The 2024 conference aimed to inspire, engage, and spark meaningful conversations that pave the way for a collective and promising future.
Bringing it to life
Once we nailed down the logo and main visuals, we conceptualized and created a robust set of deliverables for the conference, including a program, participant badges, logo animation, and stage design.